Tuesday, November 13, 2007

Women: schedule in an extra 20 seconds

My classmate (thanks Matt!!) forwarded me this article from Slate.com which concluded that women are discriminated against in coffee shops. An economics professor from Middlebury College and her students set up a study using 8 coffee shops in Boston. The conclusion of the study is that women wait an average of 20 seconds longer than men do to receive their coffee, regardless of how complicated the order is. When all women are working behind the counter, however, women get their coffee much faster.

On my way in to work each night I know that it will take me about 5 minutes to get a coffee from Starbucks as long as there are less than 3 people in line. Waiting an extra 20 seconds actually does make a difference when I am in a rush. I guess when time is a factor
(and when isn't it?) women need to consider the extra waiting time before jumping in line.


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